Your brand identity design is the visual expression of your brand strategy, a toolkit that includes colours, fonts and logos to help you apply your brand consistently wherever your customers find you. In conjunction with your brand name, your brand identity will be the first impression your brand makes, and is designed specifically to appeal directly to your target audience.

At The Identity Bureau, all brand identities are entirely bespoke. Creative thinking designed from scratch, starting with sketches on paper to fully realised identities in the real world.

Start-ups with no current brand identity, but who have a clear grasp of their positioning, their audience, and how they want to be perceived in the marketplace.

Existing businesses seeking to rebrand, who may find themselves in the following situations;

• They wish to reposition themselves in the marketplace.
• They wish to modernise the way they present themselves.
• They need a visual identity that better represents their evolving company.
• They seek to attract a new audience.
• They need to present their business consistently across various channels, such as online, socially or in print.

Logo design concepts to choose, designed and presented in a 'real world' context such as on business cards, social media profiles and office signage.

Your chosen logo design files are supplied in all digital file formats you will need.

Curated colour palettes designed specifically to resonate with your target audience. Font choices for websites and online use as well as any printed items.

A comprehensive set of brand guidelines to help you apply your brand across every touchpoint, so you stay 'on brand' no matter where your customers find you... Perfect for when you commission external designers or developers to create branded marketing collateral.

Optionally, you can be supplied 'on brand' Canva templates so you and your team can quickly assemble branded visuals on the fly without the need for the 'professional' grade software.

Timeframes: 6 to 12 weeks

Investment: Starting at £4,500

Payment options: 3 monthly payments from £1,500

All prices exclude VAT